That’s why it continues to surprise us that channel programs are overlooked for the same technological advancements. It’s a critical part of your business, so shouldn’t it be treated as such? Consider the below –
Read moreHere’s a great quote to get you thinking, from the inventor of the ‘money-back-guarantee’, John Wanamaker: Half the money I spend on advertising is wasted; the trouble is, I don’t know which half. Most marketers
Read moreBut this kind of utopic situation only works when there’s a lot of trust, particularly on the partner’s side. Unfortunately, far too often the deal registration tools that they need to work with fail to
Read moreSign up to our mailing list to have updates delivered directly to your inbox. Never miss an article or update and stay up-to-date with Vartopia!
Sign up