Channel Sales

Deal Registration vs Deal Management: What Most Channel Programs Get Wrong in 2026

That gap usually is not about partner effort. It is about what happens after a deal is identified: how it gets registered, reviewed, approved, tracked, and followed up on. Deal registration gives partners a way

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Are These PRM Headaches Familiar? What If There Were A Solution To Them?

What can throw a lot of people in the first instance is that they don’t even understand the source of those headaches. Being able to identify whether any (or all) of these problems apply to

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Are You An Emerging Vendor? Here’s Why Multi-Vendor Deal Registration Is A Good Bet

The next step, for driving even more value through these programs, is adopting multi-vendor deal registration systems. These platforms provide a unified view of complex partner ecosystems, allowing vendors to streamline program management and improve

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What the Channel can learn from Facebook as a Networking Tool

These perceptions of what networking and networking tools are and what they should be used for obscures their immense value in business applications—especially within the channel. We can, in fact, learn a lot from the

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