
The stakes are real. According to Forrester's State of B2B Partner Ecosystems research, 67% of B2B leaders plan for indirect revenue to grow by more than 30% year over year. Growth targets that ambitious require
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That gap usually is not about partner effort. It is about what happens after a deal is identified: how it gets registered, reviewed, approved, tracked, and followed up on. Deal registration gives partners a way
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That’s why it continues to surprise us that channel programs are overlooked for the same technological advancements. It’s a critical part of your business, so shouldn’t it be treated as such? Consider the below –
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PRM software is no different to any other software solution on there – it evolves over time in response to customer and market needs. So, if you’ve been relying on the same old solutions, perhaps
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