
The stakes are real. According to Forrester's State of B2B Partner Ecosystems research, 67% of B2B leaders plan for indirect revenue to grow by more than 30% year over year. Growth targets that ambitious require
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That gap usually is not about partner effort. It is about what happens after a deal is identified: how it gets registered, reviewed, approved, tracked, and followed up on. Deal registration gives partners a way
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PRM software providers have developed a seamless user journey for sales, powered by marketing automation tools. Now, imagine if the PRM platform they’re selling could do the same for your partners. Personalised Journeys for Your
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We have heard more than a few stories about channel programs that have been totally derailed thanks to a new PRM software solution! When you break it down, there are four key areas where things
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