Partner Management

Great Expectations Gone Bad: 5 Surprisingly False Expectations In Partner Relationship Management

Unfortunately we’re not in a utopia and the reality is that partner expectations have shifted. They’re no longer happy to take the initiative and navigate manual processes, sporadic emails, and outdated portals. Today you need

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Are These PRM Headaches Familiar? What If There Were A Solution To Them?

What can throw a lot of people in the first instance is that they don’t even understand the source of those headaches. Being able to identify whether any (or all) of these problems apply to

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Want to get your Channel Partner Mechanics right? Deal Registration is the Starting Line

As you can probably imagine, they weren’t happy when their business was undermined in this way. Deal registration was designed to be an elegant solution to the problem, allowing resellers to notify vendors of new

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