WP Team

Does Deal Registration Create Leads or Opportunities in Salesforce? (You’re Asking the Wrong Question)

It feels like a technical question with a right answer. Both objects exist. Both technically work. Salesforce itself doesn't pick a side. So you either ask a consultant, find a 10-year-old blog post, or go

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What Is Multi-Vendor Deal Registration?

Multi-vendor deal registration gives partners a single place to submit and manage opportunities across every vendor they represent, while each vendor keeps operating under its own program rules. Does that mean replacing your PRM? Does

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Why Deal Registration Doesn’t Guarantee Pipeline Visibility

This isn't really about data entry. A partner sources and qualifies a deal on their own clock, inside their own business, and none of that touches your systems. By the time you see anything, the

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The Channel Ecosystem Is More Than a Partner Portal

The stakes are real. According to Forrester's State of B2B Partner Ecosystems research, 67% of B2B leaders plan for indirect revenue to grow by more than 30% year over year. Growth targets that ambitious require

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