Request a Demo

The Only B2B Channel Marketplace

Vartopia’s customers can take advantage of the fact that every month, over 500,000 sales reps from partners around the world are already familiar with our system. Chances are, your partners are already in Vartopia today. The hurdle vendors face in trying to get partners to login and register deals has been removed.

The B2B channel Marketplace

Applications, not Integrations

Unlike most systems with an integration that is susceptible to breakage when things like fields get updated or changed, we decided to build Applications and Objects specifically designed to optimize your CRM for successful and efficient channel operations.

Application, not integration

Partner Experience

Let’s face it, no partner wakes up and gets excited about registering a deal. That is why we have done our best to remove every obstacle they face when it comes to registering deals, and providing updates. Our industry first, EZUpdate feature allows partners to update deals without ever having to login to your portal.

Partner Experience

Two Tier Distribution

Unlike other systems that allow a partner to “tag” a distributor as part of a deal reg, Vartopia actually goes a step further and provides visibility to all parties involved in every deal. VAR, Distributor and every sales rep and engineer in between has the visibility they need to manage their business with you..

Two Tier Distribution

Measuring partner influence and attribution

In today’s complex channel environment, it is very likely that multiple partners could be involved in a deal. Or, maybe partners are being brought in on a deal? Every party (marketing, channel etc) all need to be able to measure their influence on the bottom line. With Vartopia, we can help you finally answer the question of “Was this deal driven by channel, or given to channel?”

Measuring partner influence and attribution

Partner Portal Technology

Most partners work with 20+ vendors, so making it easy for partners to engage with your brand should be priority number one. Vartopia’s partner portal gives you all the functionality partners need, with the flexibility to add additional solutions as you wish.

Partner Portal Technology

Industry leading experience

Our team has probably forgotten more about channel than most people know, and as such most of our customers come to us for strategic advice on launching or growing a channel well before they ever utilize our software.

Industry leading experience

Automate your Partner Payments

Vartopia’s Payment Module allows our customers to automate the distribution of funds to partners, based upon activities and triggers within your CRM. Furthermore, our partnership with an industry leading Payment processing platform makes collecting the relevant tax documents easy.

Automate partners payment