Channel Technology

Blog tagged as Channel Technology

Selecting the Right Tech Stack for your Channel Sales Management

01.12.23 02:00 PM By Vartopia Team - Comment(s)
Whether you have a channel sales solution with a single platform or a tech stack with multiple technologies, having a definite solution to manage your channel sales and an appropriate Sales Analytics tool is essential to developing a reliable channel strategy. And indeed, that cannot be overlooked.&...

CRM vs PRM - Why the Partner Experience should not be the same as yours

05.12.22 06:00 PM By Vartopia Team - Comment(s)
The question is not which is better, CRM or PRM. The question is, where does each one fit and why should organizations not try and use their CRM as a window or portal for their partners. At their core, both tools share a common purpose, to manage relationships. One seeks to manage relationships with...

1 Quarter into 2022 and behind on channel revenue. Do these things TODAY!

04.21.22 06:00 PM By Vartopia Team - Comment(s)
The past two years have shown how resilient and agile companies can be when faced with what at times may seem like forced adaptation or change. Truth be told, the digital transformation age as it relates to channel and the technology deployed to manage the channel revenue has been changing for year...

Is it possible to deliver a Great Partner Experience Without Great Onboarding?

04.14.22 06:00 PM By Vartopia Team - Comment(s)
A well-designed onboarding can easily lay the foundation for future success, but a poorly designed partner onboarding experience can just as easily delay any potential return on your partner acquisition investments. People, process, and technology. These are the core elements that absolutely must be...

Wondering how to recruit the best Channel Partners?

12.02.21 08:00 PM By Vartopia Team - Comment(s)
The goal of any B2B organization is to develop a level of repeatability that warrants further investment. If I spend $1.00 here, and can consistently get $7.00 in return, then I will do that until the ROI falls below whatever threshold no longer dictates this as the highest return on investment. As ...

The Essentials of Partner Relationship Management (PRM) Software

11.23.21 02:00 PM By Vartopia Team - Comment(s)
The purpose of any investment in technology is to make a current cumbersome, inefficient process more straightforward and efficient to effectively scale that business unit. They invest pRM Software in, and essential for any organization to start, run and scale a successful channel business. The trut...

Why you should stop treating your PRM like a CRM?

11.16.21 12:30 PM By Vartopia Team - Comment(s)
CRMs are arguably the most adopted tools in the business world today. However, for organizations going to market through partners, PRM technologies are rapidly becoming a must-have to support those go-to-market motions. PRMs & CRMs serve different purposes for organizations but .... PRMs & ...

Automation via PRM software is the only gateway to channel success

11.11.21 07:00 AM By Vartopia Team - Comment(s)
When it comes to modern businesses, organizations that have a need and/or desire to scale quickly. Undoubtedly, they will choose to invest in technology to act as a force multiplier within their various areas of focus. Specifically in the channel, PRM software is often regarded as the go-to solution...

Few best Practices for your Partner Portal

11.09.21 07:00 PM By Vartopia Team - Comment(s)
No organization can grow in isolation. Channel partners play a key role in helping you meet the needs of end-user customers, generate revenue, and deliver your products and services on time. And when it comes to delivering technology upgrades to end-users, strong relationships with your channel par...

PRM Software and Partner Portal Software are NOT the same thing - here is Why?

10.28.21 11:30 AM By Vartopia Team - Comment(s)
Understanding what your organization needs today, and twelve months from now is not easy. Hopefully, this helps. The age-old question, should we “build or buy” is undoubtedly one of the first ones that need to be answered when your company decides to invest in channel technology. It is natural, and ...
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